The Millennial Virus

Most of the articles and research on millennials is targeted on marketing to them, how we could sell better to them, how we can better understand their preferences, or we characterize the hookup culture like it’s something new. We try to talk about their sexual patterns, how many, how often, variations of sexual practices, birth rates, and on and on. But, we never talk about what I call, The Millennial Virus (c), what they are at risk of. We never talk to them about the risk of getting an STD. Today, NYC announced increases in STDs among millennials. The hookup culture is nothing new-it was AIDS prior to this generation.
So, I conducted polls over quora, google + and reddit and 50% were aware of STD risk, but were unaware of the recent CDC report that states “ages 15-24 make up just over one quarter of the sexually active population, but account for half of the 20 million new sexually transmitted infections that occur in the United States each year.”
Credit: Anqa
According to a study conducted by Downing-Matibag & Geisinger (2009), “nearly half of participants were unconcerned with contracting a sexually transmitted infection from penetrative intercourse during a hookup, and a majority were unconcerned about diseases in hookups that included fellatio or cunnilingus. Most students reported not considering or realizing their own health risks during hookups, particularly those that occurred within their own community such as with someone else on their own college campus”. Another study by Paik (2010), reported “individuals involved in hookups are more likely to have concurrent sexual partners”. Which only compounds disease risk by increasing the spread of infection.
We like to blame Tinder, Bumble, and other dating apps for this behavior, but when I asked where people are hooking up; the top places were:
1. Tinder
2. College dorms
3. Instagram
4. Facebook
5. Bars
6. Clubs
7. Cars
8. Frat parties
When you ask why don’t people prefer to use a condom? The answer is obvious: “we don’t like the desensitizing feeling condoms have.” You know what is more desensitizing? An STD.